Case study · Elia Wellness

Elia Wellness: a learning and wellness app built for people over 50

We designed Elia Wellness, a web and mobile wellness LMS for adults over 50 with scores, badges and courses. Registrations rose 40%. Book a free consultation.

Elia Wellness project cover: Elia Wellness: a learning and wellness app built for people over 50
Elia Wellness: a learning and wellness app built for people over 50
  • 40%
    growth in user registrations, from a local community to a worldwide one
  • 30+
    boost in wellness scores among active users

About the project

Elia Wellness is a learning management system (LMS) where adults over 50 take courses and build health habits at the same time. The program comes from the Sydney Adventist Church, and its content is drawn from the church's well-known book Live More.

The brief asked for more than online lessons. Every module carries a wellness element, so learners can track, share and celebrate progress on any screen.

Scope of work: strategy and the path from idea to product, plus the website, the web app and the mobile app.

The problem we had to solve

Most health and learning apps are not designed with older adults in mind. Screens are crowded, and the guidance this audience wants is often missing. To work, Elia Wellness needed to:

  • Feel easy to use, whether a learner is confident with phones and laptops or rarely touches them.
  • Offer wellness content people can measure, so each course changes something real.
  • Reach past a typical e-learning tool with game mechanics, a community layer and hands-on wellness tracking, so older users feel in control of their health.

How we designed it

We designed Elia Wellness around its users first, with plain navigation, readable layouts and accessible UI and UX choices. Modules adapt to phones, tablets and desktops, so learners stay engaged wherever they open the app. Five core experiences shape the product.

Posting and cheering on progress

Learners publish updates to a community feed, where friends can like and comment. Progress becomes something people share.

A feed post announcing that Marc James started the Personal Growth course, shown with a photo, a like count, comments and a box for replies
Elia Wellness community feed post where learners share course milestones

A score across seven dimensions of wellness

Each learner gets one wellness score built from seven areas: emotionally thriving, growth mindset, actively engaged, environmentally attuned, socially connected, physically energised and spiritually empowered. The wheel shows strengths and gaps.

The Elia Wellness score wheel with its seven named dimensions
Elia Wellness score wheel across seven dimensions of wellness

Lessons assembled from blocks

Authors put lessons together from text, image, video and challenge blocks. Any module can then pair a lesson with a practical wellness task.

The lesson editor showing an Add Block menu and a lesson titled The Practice of Gratitude
Elia Wellness lesson editor building The Practice of Gratitude from content blocks

Badges and a personal bucket list

Finishing lessons unlocks bucket-list items, like watching a sunrise or taking a stretching day. Small rewards keep learners coming back.

The Badges screen on mobile, listing bucket-list items such as seeing a sunrise, a stretching day and a rest day
Elia Wellness badges screen on mobile with bucket-list rewards

Daily and weekly progress

A daily card and a weekly chart show learners how far they have come, which makes the effort feel worth it.

A daily progress card at 50% above a weekly bar chart of course activity
Elia Wellness daily progress card and weekly course activity chart

What the finished platform includes

The finished product joins an LMS and a wellness tracker in one place. As an MVP design agency, we took it from first idea to a working product with these parts:

  • Authoring tools for building lessons, modules and tutorials.
  • Challenges and progress tracking that keep learners active.
  • Seven wellness dimensions with scoring, giving every learner personal metrics.
  • Game mechanics like badges that give people a reason to return.
  • A built-in community feed that turns personal goals into a shared effort.

Authors manage modules and lessons in one builder.

The desktop course builder, listing Live More lessons beside the overview for The Practice of Gratitude
Elia Wellness desktop course builder for Live More lessons

On their phones, learners move freely between lessons, challenges, a personal growth questionnaire and their score.

Three phone screens: a lesson with its challenges, the wellness score view and a personal growth questionnaire
Elia Wellness phone screens: a lesson with challenges, the wellness score and a personal growth questionnaire

A short questionnaire comes before each course. On tablets it uses big tap areas and simple rating scales.

A senior learner using a tablet to answer the personal growth pre-questionnaire
Elia Wellness personal growth pre-questionnaire on a tablet

The outcome

Elia Wellness grew from a local program into a worldwide community, with 40% more registrations and a 30+ boost in wellness scores among active users. Our product design agency team built it as a place where people support each other toward healthier, happier lives.

Elia Wellness outcomes after launch
Metric Result
User registrations +40%, growing from local origins to a worldwide wellness community
Wellness scores among active users 30+ boost, reflecting reduced stress and improved resilience
“I would like to thank [the team] for building a comprehensive health digital platform for us! I really appreciate the efforts you and your team have put together to get this job done.”
— Geraldine Przybylko, Executive Director, Elia Wellness

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